Privacy Policy

1. Who We Are

Medenys Limited is a company registered in England and Wales. PurityVibe is a trading name and registered trademark of Medenys Limited. For data protection purposes, Medenys Limited is the data controller of your personal information.

Contact: legal@purityvibe.co

2. Information We Collect

Information you provide directly

• Name, email address, phone number
• Billing and shipping address
• Payment information (processed securely by our payment provider — we never store card details)
• Communications you send us (support requests, emails)

Information collected automatically

• IP address and approximate location (country/city)
• Browser type, device type, operating system
• Pages visited, time spent, referral source
• Cookie identifiers (see Section 7)

3. How We Use Your Information

We use your personal data to:

• Process and fulfil your order, including shipping and delivery notifications
• Provide customer support and handle returns or refunds
• Send transactional emails (order confirmation, shipping updates)
• Send marketing communications — only with your explicit consent
• Improve our website and products through aggregated analytics
• Comply with legal obligations (tax, fraud prevention, consumer protection law)

4. Legal Basis for Processing (GDPR)

• Contract performance: processing your order and delivering your product
• Legitimate interest: fraud prevention, improving our service, internal analytics
• Consent: marketing emails — you can withdraw consent at any time
• Legal obligation: tax records, regulatory compliance

5. Sharing Your Information

We do not sell your personal data. We share it only with:

• Shipping partners (e.g. DHL, FedEx, local carriers) — to deliver your order
• Payment processors (e.g. Stripe) — to process transactions securely
• Cloud hosting & analytics — operating our website and store
• Legal authorities — if required by law or court order

All third-party processors are contractually bound to protect your data and may only use it for the specified purpose.

6. International Data Transfers

We ship and operate globally. Your data may be transferred to and processed in countries outside the UK or European Economic Area. When this occurs, we ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the relevant authorities.

For customers in the Middle East and Africa: your data is processed in accordance with this policy and applicable local regulations. We take commercially reasonable steps to protect your information regardless of geography.

7. Cookies

We use cookies and similar tracking technologies to operate our site and improve your experience:

• Essential cookies: required for the website to function (shopping cart, checkout)
• Analytics cookies: understand how visitors use our site (e.g. Google Analytics)
• Marketing cookies: deliver relevant ads — only with your consent

You can manage your cookie preferences at any time through your browser settings or our cookie banner.

8. Data Retention

We retain your personal data for as long as necessary to fulfil the purposes described in this policy:

• Order records: 7 years (UK tax law requirement)
• Marketing data: until you unsubscribe or withdraw consent
• Support communications: 2 years after resolution

9. Your Rights

Under UK GDPR and EU GDPR, you have the right to:

• Access the personal data we hold about you
• Rectify inaccurate or incomplete data
• Erase your data ("right to be forgotten") in certain circumstances
• Restrict or object to processing
• Data portability — receive your data in a machine-readable format
• Withdraw consent at any time (for consent-based processing)
• Lodge a complaint with the UK Information Commissioner's Office (ICO) or your local supervisory authority

To exercise any of these rights, contact us at legal@purityvibe.co. We will respond within 30 days.

10. Security

We implement industry-standard security measures including SSL/TLS encryption, access controls, and regular security reviews. Payment data is processed by PCI-DSS compliant providers and never stored on our servers.

11. Children's Privacy

Our products and website are not directed to children under 16. We do not knowingly collect personal data from minors. If you believe a child has provided us personal data, please contact us immediately.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be communicated via email or a prominent notice on our website. The "Last updated" date at the top of this page reflects the most recent revision.

13. Contact

For any privacy-related questions or requests:

Medenys Limited
Email: legal@purityvibe.co